H-E-B

06/03/2026

This week, we are hosting our 41st annual H-E-B Tournament of Champions where H‑E‑B Partners and suppliers roll up their sleeves to volunteer with local nonprofit organizations.

A huge thank‑you to our generous sponsors for helping raise $18.5 million for nonprofit organizations supporting children and families across Texas! https://newsroom.heb.com/h-e-b-tournament-of-champions-raises-record-breaking-18-5-million-surpasses-213-million-raised-for-texas-nonprofits/

05/25/2026

On Memorial Day, we pause to honor and remember the brave men and women who gave their lives in service to our country. Across Texas, hundreds of H-E-B Partners are paying their respects by placing flags at the headstones of fallen heroes in communities throughout the state. Today and every day, we are grateful for their sacrifice and for the Gold Star Families who continue carrying their legacy forward. 🇺🇸

05/07/2026

See y'all out there, Spurs family!

05/04/2026

At the 2026 H-E-B Excellence in Education Awards, $480,000 was awarded to teachers, counselors, principals, school districts and more across Texas.

From classrooms to entire communities, these winners are shaping futures and showing what’s possible in public education every single day.

🎉Join us in celebrating this year’s winners and the impact they’re making across our state.

Thank you for the passion, care, and commitment you bring to Texas students every day.

Meet the 2026 winners at HEBLovesTeachers.com.

04/24/2026

Do you remember these H-E-B x Astros commercials? 👀

Happy game day Houston Astros ⚾

04/22/2026

Happy Earth Day 🌎 To celebrate the wonderful home we all share, we are giving away this reusable bag made from 100% ocean-bound plastic at all H-E-B, Central Market, Joe Vs and Mi Tienda stores today only. Go grab yours for free while supplies last! Learn more at https://newsroom.heb.com/h-e-b-will-celebrate-earth-day-with-annual-reusable-bag-giveaway/

04/16/2026

Who's most likely to...with the Houston Astros 👀

03/26/2026

When choosing between H-E-B Brisket Queso and Salsa, rely on old friends to help you decide.

Happy opening day, Houston Astros! ⚾

03/25/2026

Baseball is back! One more day until opening day Houston Astros! 🤩⚾️

03/20/2026

Our 13th annual Quest for Texas Best is officially ON! We’re looking for the most innovative and unique Texas-made products to join our shelves. Whether it’s a household essential, a beauty breakthrough, or a snack that everyone needs to try, we want to see it!

🏆 Grand Prize: $50,000 and a spot on H-E-B shelves.
📅 Deadline to apply: April 22, 2026.

Every small business has a moment—that spark when something handmade, homegrown, or passed down through generations suddenly feels bigger than a side hustle. Maybe it starts at the kitchen table. O…

03/10/2026

It’s RODEOHOUSTON season! Visit our H-E-B experience near the Mutton Bustin’ tent outside at the carnival and catch us giving away the Mutton Bustin’ champion belt buckle before the show!

02/09/2026

Every Texan, no matter their age, craves H-E-B tortillas. Did you catch this year's Big Game commerical?

02/03/2026

H-E-B's Chef Scott is back on The Kelly Clarkson Show today to talk all things Big Game food. Tune in this afternoon 2/3 at 3pm!

01/24/2026

Texas, due to the severe weather and to protect our Partners and customers, we will temporarily adjust store hours for select H-E-B stores.

Due to the severe weather and to protect our Partners and customers, we will temporarily adjust store hours for select H-E-B stores. All other H-E-B stores not listed below will...

01/20/2026

Today, H-E-B Partners across Texas joined the nation in honoring the legacy of Dr. Martin Luther King, Jr.

As we celebrate , we reflect on his life and his enduring call for unity, love, and hope.

12/03/2025

We are aware of an online scam that is promising customers a large gift card or shopping spree at H-E-B if they click a link or share it within Facebook messenger. H-E-B does not currently have any giveaways running on Facebook.

We do our best to combat scammers and report any suspicious campaigns or bad actors as soon as we find them, but scammers adapt quickly. We encourage customers to be wary of anything that isn't promoted on our official social media channels, HEB.com or the My H-E-B app.

Please double check a domain or social media account to ensure it's official. If you see a link that looks suspicious on Facebook, please report it within Facebook to help us combat these scammers. We will never ask for your login, sensitive information, or that you share our promotion with friends via Messenger to enter. Thank you.

11/27/2025

Our Partners had a great time at the 76th Annual H-E-B Thanksgiving Day Parade dressing up as H-E-B products… for the perfect Thanksgiving dinner!

11/27/2025

Happy Thanksgiving, Texas from your friends at H-E-B!

11/14/2025

In cooperation with the US Consumer Protection Safety Commission, H-E-B has issued a recall for Destination Holiday Glow Light Stick Bracelets (12-pack) because the green glow stick within the 12-pack container can leak, posing a skin irritation hazard. For more details about this alert, visit: https://newsroom.heb.com/h-e-b-recalls-12-pack-destination-holiday-glow-light-stick-bracelets-due-to-skin-irritation-hazard/

11/12/2025

This Veterans Day, we’re proud to honor and thank the brave men and women who’ve served our country while reinforcing our commitment through 360 community events across the state. 🇺🇸

Read more here:

H-E-B celebrates Veterans Day with 360 Veterans Day community events Building on its more than decade-long mission to provide mortgage-free homes to severely wounded military Veterans, H-E-B is reinforcing its...

10/24/2025

As a long-time partner in the fight against hunger, H-E-B has committed $5 million to support food banks across Texas and a $1 million gift to benefit Meals on Wheels programs across the state.

The giving initiative will benefit food banks affiliated with Feeding Texas as well as seniors who receive support from Meals on Wheels As a long-time partner in the fight against...

09/30/2025

We are excited to announce Roxanne Orsak, our Chief Operating Officer, will become President of H-E-B in January 2026. Orsak will succeed Craig Boyan who shared his intention to retire at the end of 2026, after 20 years of leadership.

We are grateful for Craig’s outstanding leadership over the past 20 years and the lasting impact he’s had on our company and culture. His commitment to innovation, collaboration, and focus on people has positioned us strongly for the future.

Roxanne has a deep understanding of our business, which she honed from a broad range of leadership roles at H-E-B during her 37-year tenure. She leads by example, embodies our culture, and recognizes the unique contributions of each Partner, making her the natural choice to lead H-E-B’s next chapter.

Learn more in our full press release: https://newsroom.heb.com/h-e-b-announces-roxanne-orsak-as-new-president-building-on-craig-boyans-long-standing-leadership/