02/08/2025
🔥 How Nike Went from a Car Boot to a Billion-Dollar
JUST DO IT.
Three words that became global power — but did you know Nike started as a small idea between a coach and a runner?
💡 In 1964, Phil Knight, a track runner, and his coach Bill Bowerman began selling shoes out of the back of a car. They called the company Blue Ribbon Sports.
In 1971, they renamed it Nike, after the Greek goddess of victory. That same year, a student was paid just $35 to design the iconic swoosh logo.
Fast forward:
• 🏃 Olympic athletes wore Nikes
• 🏀 Michael Jordan joined Nike in 1984
• 💰 Today, Nike is worth over $160 Billion
🔥 Moral: Big brands often start with small, bold moves.
🗣️ Would you have bet on them back in 1964?