13/07/2026
Well done, Lorraine!
Asda community champion Lorraine always helps partially-sighted widower Michael with his shopping at our Shoeburyness store – singing along to Asda Radio together as they go round the aisles.
Michael, who's 84, comes in every couple of weeks for his groceries, and for he past two years Lorraine has phoned him up beforehand so they can set a date and time where she can best help him. Lorraine said: "Michael's a lovely gentleman and I'm happy to be his eyes when he does his shopping. We have a particular route and he likes to pushes the trolley while I steer. We have a specific route and follow a list, but if there any special offers on I make sure I tell him about them.
"We chat about all sorts of things and love to sing along to Asda Radio as we go round the store. We like the older stuff the best. Michael comes in by taxi every two weeks and, after I've helped him with his shopping and packing, I order him a taxi and wait with him while it arrives."
Michael, who uses a cane to help him get about, said: "I can't really express how grateful I am for Lorraine helping me. I can't thank her enough. She is lovely, and so jovial. We also have a good chat and sing, too. I like Nat King Cole. I really look forward to my visits to the store and she encourages me to go shopping as it's an enjoyable experience. It's a great service that Asda offers and it makes such a difference to me."