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ape_nutrition 🐮 Grass Fed Nose-to-Tail Products
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🌿 Regenerative Agriculture

23/06/2026

Here’s the trailer for episode one of Conversations Outdoors with Jack Burgess from

Based on the edge of Exmoor in Devon, Jack and his wife Gemma run an award-winning, first-generation farming operation specialising in breeding top-quality bulls and heifers.

They farm based on regenerative principles and it was amazing to see what they’ve built over the last nine years.

We discuss how Jack went from receiving two Hereford cows as a wedding present from his parents to having the award winning herd he has today all whilst being a fireman, renovating a home and having a baby.

Seeing what him and Gemma have achieved without funding or much spare time shows that farming, even if it’s just growing some fruit and veg and keeping a few animals, is achievable if you really want to make it happen.

We also talk about how farming isn’t black and white… and how due to the nature of the terrain on his specific farm and the weather in the UK, Jack does need to feed his cows some supplementary feed and bring them indoors in winter to protect the health of the soil.

I really hope our longer form conversation around these topics provides some more context on the realities of farming. In my opinion Jack is doing everything in the most natural way possible considering his situation and doing an incredible job at that.

He is rearing amazingly healthy animals in this way, the level of care for them is second to none and at the same time he’s producing nutrient dense food, has proof that he’s building the organic matter in the soil and as a result of rebuilding hedgerows / letting native grass species grow back and using minimal inputs (e.g. no fertiliser), is increasing wildlife in the area.

We also talk about; the family farm tax, the best way to feed the nation, how you can farm animals on land you can’t grow crops on, and much more…

Full episode will be released in July and there’s plenty more to come too - looking forward to hearing what you think and please let me know if the comments below if you’d like to speak to us or know someone who you think we should visit šŸ™

15/06/2026

They’re finally ready… Our New Grass-Fed Beef Sticks 🄩🌿

We really believe we’ve created the cleanest and best tastingĀ beefĀ snack out there: 

• Made with 100% real food ingredients 
• Made by expert charcutiers and you can taste it! 
• Sustainably sourced from grass-fed & regeneratively farmed cattle 
• Fermented with honey (instead of dextrose or other processed sugars) 
• MadeĀ withoutĀ preservatives 
• Naturally flavoured with seasoning & spices
• Made in partnership with British farmersĀ 

EachĀ stickĀ contains 10 grams of protein, less than 0.5 grams of carbs and is only 81 calories.Ā 

Why Meat Sticks?

As with all of our products, we developed these because they’re something we wanted to have on a daily basis and they didn’t exist in the UK. Sure, there’s plenty of other meat andĀ beefĀ snacks, but none-ticked all the boxes for us.Ā 

They were either too chewy (so you ended up with an aching jaw or not being able to eat them all), contained preservatives / processed sugar / some other ingredient we didn’t want or weren’t sourced from a grass-fed and regenerative farm.Ā 

It took us years of conversations before we found the right partner to work with to bring our vision to life. And even then, we spent a long time developing them so they could be made without preservatives, and cured with raw honey rather than the refined sugars you often find in most driedĀ beefĀ products.Ā 

Just as nature intended.Ā 

One of the things we’re most proud of with theseĀ sticksĀ is the flavour. In our experience, meat snacks often taste like they’ve been mass produced on a factory line… whereas with ourĀ BeefĀ Sticks, they’ve been made with the highest qualityĀ beefĀ and by charcutiers and this really comes through in the taste and texture.

Can’t wait to hear what you all think šŸ™

The latest ā€œfixā€ āž”ļø scientists are breeding cattle that burp less methane.When will the industry realise?They identify a...
11/06/2026

The latest ā€œfixā€ āž”ļø scientists are breeding cattle that burp less methane.

When will the industry realise?

They identify a ā€œproblemā€ (cow burps create methane) but they ignore the full picture… factory farming (vs regenerative systems, which are carbon negative).

And every time they go further against nature with these ā€œsolutions,ā€ it falls flat on its face.

What do you think? Let us know your thoughts in the comments!

The APE Family Farm FundOne of the things we’ve wanted to do for a long time at APE is give back.We’ve always been drawn...
08/06/2026

The APE Family Farm Fund

One of the things we’ve wanted to do for a long time at APE is give back.

We’ve always been drawn to the idea of creating a direct and tangible impact; something we can see, share, and bring our community along with.

That’s why we’ve decided to support small UK farms directly.

These farms play a vital role in producing food, caring for the land, preserving traditional skills, and helping maintain a closer connection between people and nature. Yet many of them face enormous challenges simply to survive.

From today, 2% of profit from every order will be set aside to support small farms across the UK.

As this fund grows, we’ll be investing directly into projects that help these farms thrive. Whether that’s buying animals, improving infrastructure, planting trees, enhancing biodiversity, or helping bring a new idea to life, we’ll share exactly where the money goes and the impact it creates.

We’ll also tell the stories of the people behind these farms, shining a light on the incredible work they’re doing and helping our community connect more deeply with the land that sustains us.

This starts today. Every order placed from June 8th 2026 contributes to the fund, and we’re committed to increasing our contribution as APE grows.

If you run a small farm, or know somebody who does, we’d love to hear from you. Please get in touch and tell us a little about yourself, your farm, and the work you’re doing. We’re beginning to build a list of farms we’d like to support and would love for you to be part of it šŸ„šŸŒæ

31/05/2026

Has living outside become a privilege?

Hours outside swapped for hours on screens.

It raises the question are we using technology or is it us who is now being used?

We were never designed to live in square boxes with white washed walls.

The human eye can see more shades of green than any other colour, this evolved from the wisdom gained by our ancestors.

Gazing at the horizon relaxes our minds, the exact opposite to the way we respond to closely viewing screens.

We have evolved with animals, omens, seasons and life.

Sea water and the amniotic fluid we are held in share a remarkable resemblance.

We are meant to evolve with nature. 🌿

Beef Liver is one of the most nutrient dense foods on the planet.Our ancestors prized it as a food to nourish, support &...
23/05/2026

Beef Liver is one of the most nutrient dense foods on the planet.

Our ancestors prized it as a food to nourish, support & strengthen, and reserved it for those who needed it the most; like couples trying to conceive, women in postpartum and warriors going into battle.

But it doesn’t end there šŸ‘‡

We see beef liver as one of the most powerful foods to fill the nutrient gaps in the modern diet. A key source of:

- Vitamin B12
- Vitamin A
- Copper
- Heme-Iron (the most absorbable version)
- B2
- & over 73% more folate (Vitamin B9) than spinach gram-for-gram

A staple for energy, vitality, mood and clarity, with pre-formed retinol to support skin from the inside out too…

Beef liver has been part of the human diet for centuries. Your grand parents and great grand parents probably ate it often, and we think it’s a valuable food worth keeping around for generations to come.

Have you made beef liver part of your diet yet?

11/05/2026

Big Food loves it when vegans and carnivores argue online…

Because it distracts people from the real issue at hand…

How broken our food system is.

Surely we can all agree on one thing…

Whether you eat plants, animals or both…

We should be trying to eat food that’s grown in a way that doesn’t poison the soil or treat animals cruelly.

The focus should be on reducing our dependence on big food and industrial agriculture and supporting regenerative farming.

This type of farming:
- Has the highest standards for animal welfare
- Sequesters more carbon into the soil than it gives off
- Promotes wildlife biodiversity
- Improves water holding capacity (preventing flooding)
- Supports smaller scale family run farms
- Works in harmony with the environment
- Improves soil health
- Doesn’t rely on artificial chemicals, antibiotics and hormones

It’s time to start putting our food system back into the hands of farmers who care about animals, the land and our health šŸ„©šŸŒŽšŸŒæ

European photo dump… our last trip before we welcome another little one to the family.Living on cheese, ham, fresh bread...
04/05/2026

European photo dump… our last trip before we welcome another little one to the family.

Living on cheese, ham, fresh bread, oranges, fish & steak. Unbelievably good. šŸŸšŸ„©šŸŠšŸ‘Œ

With everything happening on the world stage right now, it feels like there’s no good news left to share… So here’s a br...
23/04/2026

With everything happening on the world stage right now, it feels like there’s no good news left to share… So here’s a breath of fresh air:

recently committed £1.6 billion to British farming in 2026.

That’s right!

To real British farmers - over 2,500 of them - across meat, dairy, eggs, fruit and veg.

Why does this give us hope?
Read all the details above to find out!

20/04/2026

It’s becoming undeniable that the systems are broken.

Modern powers are so set on homogenising humans, funnelling our experiences and perspectives to fall in step with their agenda.

As always we turn to nature. We turn to community, connection, the land.

We choose to listen to ourselves before an external body or an artificial intelligence.

To live as close as we can to the ways we have evolved.

To eat real food. Be outside. Slow things down. To rediscover human.

Address

Bristol

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