Pieroni's Fish

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Pieroni's Fish Winner of the Scottish Fishmonger of the Year 2015, 2016, 2017, 2024 & 2025. J.

Pieroni & Sons Ltd are a Wholesale Fish Merchant , Poultry & Game & Frozen Food Specialist in Ayr. J Pieroni & Sons is a family run Fishmongers, Poultry and Game specialists and frozen food business, third generation in fact, and operates from a fish processing unit and factory retail shop on Peebles St in Ayr. The company has over 72 years experience in the trade and has earned an enviable reputation as a leading wholesale and retail supplier of top grade fresh fish and shellfish, providing great value for money and top quality service. We care passionately about sustainable sourcing and delivering the very best seafood from Scottish waters to some of the finest restaurants in Ayrshire. We buy daily from local fisherman and from the fish markets of Glasgow, Peterhead and Aberdeen. Our aim is to provide you with the freshest, most diverse, quality sourced fish available.

🐟 WEDNESDAY SPECIALS ARE HERE! 🐟Midweek treat alert! Our in-store specials are back, with some great deals on top-qualit...
13/10/2026

🐟 WEDNESDAY SPECIALS ARE HERE! 🐟

Midweek treat alert! Our in-store specials are back, with some great deals on top-quality fresh and smoked fish this week.

👀 Check the image for the full list of what’s on offer. There’s something for everyone, from easy weeknight dinners to something a bit special.

📍 In store only, this Wednesday only
⏰ Come early for the best pick, because once it’s gone, it’s gone!

Not sure what to cook? Just ask us. We’re always happy to share tips, recipes and preparation advice 🔪🍋

See you at the counter! 👋

🐟 **IT’S FRIDAY AT PIERONIS!** 🐟The weekend is nearly here, and we’ve got some **FANTASTIC FRIDAY OFFERS** for you! 😍🔥 *...
09/10/2026

🐟 **IT’S FRIDAY AT PIERONIS!** 🐟

The weekend is nearly here, and we’ve got some **FANTASTIC FRIDAY OFFERS** for you! 😍

🔥 **THIS WEEK’S SPECIAL OFFERS** 🔥

🐟 Small Angel Haddock — **£2 each**
🐟 Small Breaded Haddock — **£2.20 each**
🐟 Small Sea Bass — **3 for £7**
🥧 Individual Fish Pie — **£3.50 each**
🦞 Crayfish Cocktail — **£3.50**
🦞 Tub of Crayfish — **£3**

Perfect for a delicious Friday dinner or to stock up for the weekend! 😋

Our counter is packed with fresh fish, seafood, poultry, game, deli favourites and homemade ready-to-cook meals.

**Mr Douglas and the team are ready to help!** 🐟

📍 **45–55 Peebles Street, Ayr**
📞 **01292 434001**

🚚 **Free next-day delivery across Ayrshire on orders over £10!**

⏰ **Open today until 5pm!**

Pop in and see us — **offers available while stocks last!**

Have a fantastic weekend from everyone at **J Pieroni & Sons**! ❤️🐟🦞

🐟 **WEDNESDAY SPECIALS AT PIERONI’S!** 🐟It’s **Wednesday Special** time! 🎉 Come along to **J Pieroni & Sons** and grab s...
06/10/2026

🐟 **WEDNESDAY SPECIALS AT PIERONI’S!** 🐟

It’s **Wednesday Special** time! 🎉 Come along to **J Pieroni & Sons** and grab some fantastic bargains while stocks last!

⭐ **THIS WEEK’S SPECIALS** ⭐

🐟 Small Lemon Sole — **£1.20 each**
🐟 Small Breaded Lemon Sole — **£1.40 each**
🐟 Hot Smoked Sea Trout Portions — **£4 each**
*(150–200g portions)*

🍗 Packs of 2 Large Chicken Fillets — **£3.50 per pack**
*(500–600g per pack)*

🐟 Small Haddock — **£1.20 each**
🐟 Breaded Haddock — **£1.50 each**

🔥 **FANTASTIC VALUE — WHILE STOCKS LAST!** 🔥

And don’t forget, we’re **open until 5pm today!** 🕔

📍 **45–55 Peebles Street, Ayr**
📞 **01292 434001**

Pop in and see what’s fresh today! 💙💛

🐟 WEDNESDAY IN-STORE SPECIALS 🐟Hump day just got a whole lot tastier! Pop in today and grab some of our best fish at ser...
29/09/2026

🐟 WEDNESDAY IN-STORE SPECIALS 🐟

Hump day just got a whole lot tastier! Pop in today and grab some of our best fish at seriously good prices.

Among others, we have:

🔥 Broken smoked haddock: £13.60/kg (20% off!). Perfect for fish pie, kedgeree or cullen skink.
🔥 Halibut: £30/kg (usually £50/kg!). A real treat at a price you won't see often.
🔥 Hot smoked salmon & trout: £21/kg (40% off!). Ready to eat, lovely flaked into salads, pasta or straight onto crackers.

Swipe through for the full list of this week's specials 👉

These deals are in store only and won't last long, so come down early to get the best of the bunch!

See you tomorrow 👋

Come rain or shine, Good Old Hughie stands guard outside Pieroni's! ⛈️🎣Brolly up and catch in hand, he's seen every kind...
26/09/2026

Come rain or shine, Good Old Hughie stands guard outside Pieroni's! ⛈️🎣

Brolly up and catch in hand, he's seen every kind of Scottish weather and he's still smiling. Give him a wave next time you're passing, and pop in to see what's fresh at the counter today!

🎣 FRIDAY FISH FRENZY at Pieroni's! 🎣The counter is looking seriously good today, and we don't want you missing out...🦀 C...
25/09/2026

🎣 FRIDAY FISH FRENZY at Pieroni's! 🎣

The counter is looking seriously good today, and we don't want you missing out...

🦀 Cooked Crab Claws — sweet, succulent and ready to go. Crack them open with garlic butter or toss through pasta for a proper treat.

🐟 Mini Spanish Sea Bream — fresh in and gorgeous on the grill or roasted whole with lemon and herbs. A real taste of the Med, straight from our counter.

🔥 TODAY ONLY: 20% OFF Hot Smoked Trout! 🔥
Soft, flaky and gently smoked — perfect flaked through a salad, stirred into pasta, or folded into your Saturday morning eggs. This deal disappears at close, so don't sleep on it!

📍 Pop into Pieroni's today — while stocks (and the discount!) last!

47-55 Peebles Street, KA8 8DP Ayr

👇 Swipe through for a look at what's waiting for you

🐟 Wednesday has rolled around again, which means our latest Wednesday specials are ready in the shop!We’ve got a great s...
22/09/2026

🐟 Wednesday has rolled around again, which means our latest Wednesday specials are ready in the shop!

We’ve got a great selection of seafood offers in this week, so whether you’re planning tonight’s dinner, stocking up for the week or just fancy seeing what’s looking good, there’s plenty to choose from. 🦐🐟

As always, everything is available while stocks last, so don’t wait too long if there’s something you’ve got your eye on!

We’re open until 5pm today, so there’s still plenty of time to pop in after work. 😊

📍 J. Pieronis & Sons
47–55 Peebles Street, Ayr, KA8 8DP

🎉 Happy 21st Birthday, Sergei! 🎂Our Sergei celebrated his 21st birthday last weekend, and the whole team at J. Pieroni &...
22/09/2026

🎉 Happy 21st Birthday, Sergei! 🎂

Our Sergei celebrated his 21st birthday last weekend, and the whole team at J. Pieroni & Sons would like to wish him a very happy birthday! 🥳

Hope you had a fantastic day, Sergei, and enjoyed your cakes! 🎂🎈

🐟 Our Wednesday Specials are here! 🦐Our latest selection of in-store specials for this Wednesday , with plenty of fresh ...
15/09/2026

🐟 Our Wednesday Specials are here! 🦐

Our latest selection of in-store specials for this Wednesday , with plenty of fresh seafood and great offers to choose from.

Come along and see what we have in store, while stocks last!

🍛 And this week, we’ve added something a little special…

Alongside the items we’ve selected for this week’s Wednesday specials, we’re also offering a Monkfish Curry Special:

🐟 250g Monkfish
🦐 8 King Prawns
🍛 Your choice of Goan, Madras Chettinad or Mangalore Malabar Curry

£10 per portion, serving 2 people.

📍 J. Pieroni & Sons
47–55 Peebles Street
KA8 8DP Ayr, Scotland

🍛 Something a little different this week! 🐟We’ve put together a delicious Monkfish Curry Special for 2 people, for just ...
11/09/2026

🍛 Something a little different this week! 🐟

We’ve put together a delicious Monkfish Curry Special for 2 people, for just £12.50!

You’ll get:
🐟 250g Monkfish
🦐 8 King Prawns
🍛 Your choice of Goan or Mangalore Malabar Curry

A proper seafood curry, packed with flavour and plenty of monkfish and king prawns.

£12.50 per portion, serves 2

Available while stocks last, so don’t leave it too late!

Address

47/55 Peebles Street
Ayr
KA88DP

Opening Hours

Tuesday 9am - 3pm
Wednesday 9am - 3pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 3pm

Telephone

+441292434001

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