http://Amsterdamteafestival.com/

Amsterdam Tea Festival, Het Sieraad, Postjesweg 1, Amsterdam (2026)

11/06/2026

A NEW CHAPTER FOR AMSTERDAM TEA FESTIVAL ✨

After our first edition in 2026, we kept returning to one thought:

tea is much bigger than most people realize.

It is not only something we drink.
It is a culture, a craft, a landscape, a ritual, a conversation, a memory, a way of hosting, a way of slowing down, and a way of connecting people across countries and generations.

Last year, Amsterdam Tea Festival welcomed 1,877 visitors, 80+ vendors, 40 workshops, cultural partners, performances, tastings, ceramics, food, and many beautiful encounters around tea.

For us, that first edition was proof that there is space in the Netherlands for a festival that treats tea with more depth.

A space where visitors can taste and learn.
Where makers can share the story behind their work.
Where tea brands, ceramic artists, food creators, workshop hosts, cultural partners, and performers can come together in one environment.
Where tea is not presented as a background element, but as the centre of the experience.

Now we are preparing the second edition.

On 30 January 2027, Amsterdam Tea Festival returns at Kromhouthal, Amsterdam Noord, from 10:00 to 19:00.

This year, we are growing into a larger venue, with more space for exhibitors, workshops, performances, tastings, food, ceramics, teaware, cultural moments, and areas where visitors can pause, sit, meet, and take everything in.

Our intention is simple: to give specialty tea, and everything around it, a stronger stage.

To show how diverse the tea world is.
To support the people who work with care, knowledge, and tradition.
To create a place where tea culture in the Netherlands and Europe can grow with quality, visibility, and meaning.

The website is now open for the next steps:

Tickets are available for visitors.
Applications are open for vendors.
Workshop hosts can also apply.

You can find everything through:

www.amsterdamteafestival.com

For questions:
[email protected]

Thank you for being part of this growing tea movement.

We are looking forward to welcoming you to Amsterdam Tea Festival 2027. 🍵🥺

09/06/2026

EXHIBITOR REGISTRATION IS NOW OPEN — AMSTERDAM TEA FESTIVAL 2027 ✨

On 30 January 2027, we return for our second edition at Kromhouthal, Amsterdam Noord, from 10:00 to 19:00.

After our first edition, we took time to build not only a larger festival, but a more thoughtful space for tea culture to be seen, tasted, shared, and understood.
The Festival was created because we believe tea deserves more visibility.

Not only as a drink, but as a world of people, places, techniques, objects, flavours, traditions, and ideas. A world where tea brands, ceramic artists, food makers, educators, cultural partners, designers, performers, and curious visitors can come together in one place.

For exhibitors, we want the festival to be more than just a table.
We want visitors to taste, ask questions, understand your story, and meet the people behind the product. We want the festival to support your visibility, your network, your sales, and your place in the growing tea community.
This year, registration happens through our new website and personal exhibitor account.

How to register:
1. Go to www.amsterdamteafestival.com
2. Click Apply as Exhibitor
3. Create your account
4. Add your billing and company details
5. Fill in the exhibitor form
6. Choose your stand and add-ons
7. Submit your application
8. Our team reviews it
9. Once approved, your invoice appears in your account
10. After payment, your stand is confirmed
11. Complete your festival page with your brand text, images, links, and social media details

At the moment, registration is open for exhibitors.

Workshop host registration will open very soon. Visitor ticket sale will open later this week 😊

Exhibitor pricing works in waves, so the earlier you register the better your stand price will be.

We welcome tea brands, ceramic artists, teaware makers, food creators, cultural organisations, designers, artists, wellness and lifestyle brands - everyone whose work connects naturally to tea, culture, craft, hospitality, and experience.

Register through our website:
www.amsterdamteafestival.com

We are looking forward to building this next edition with you.

08/06/2026

Tea Rave — where tea, music, and culture meet.

Last year, we introduced Tea Rave as part of the Amsterdam Tea Festival: an evening where tea moved beyond the traditional setting and became part of sound, movement, atmosphere, and shared experience.

For the 2027 edition, Tea Rave will return in a more intimate format — smaller in scale, but still built around the same idea: showing that tea can be contemporary, social, experimental, and alive.

Around the world, the way people gather is changing. Sober parties, morning raves, listening sessions, alcohol-free nightlife, and sensory-led events are becoming more visible — not because people no longer want to go out, but because many are looking for new ways to celebrate with more intention, presence, and connection.

Tea fits naturally into this shift.

It is warm, grounding, energising, ritualistic, and deeply social. In a rave or listening setting, tea creates a different rhythm: a space where people can dance, listen, pause, talk, and reconnect.

Tea Rave is not about replacing nightlife. It is about expanding what nightlife can be.

A place where tea takes the stage — through music, movement, culture, and community.

Big thanks to all our great partners at the tea rave 🙏🏻🤍

More about the 2027 edition coming soon.🍵

07/06/2026

As we close the chapter on our first edition, we simply want to say: thank you.

Thank you to every visitor, exhibitor, workshop host, artist, volunteer, partner, sponsor, location, and tea lover who became part of the Amsterdam Tea Festival. What started as an idea grew into something much bigger than we could have imagined — a gathering of people connected by curiosity, craftsmanship, culture, and a shared love for tea.

For us, the festival has never been just about tea itself. It is about the people behind it. The farmers, artisans, ceramicists, educators, brands, and communities that make this world so incredibly rich and diverse.

Our ambition is to continue building something that Europe has not seen before: a truly international tea festival that celebrates tea in all its forms. A place where cultures meet, where traditions are shared, where new ideas emerge, and where visitors can discover just how vast, creative, and inspiring the world of tea can be.

We believe tea deserves a bigger stage. Not only in the Netherlands, but across Europe and beyond.

This first edition was only the beginning.

As we are now preparing the next chapter, we are more motivated than ever to keep growing, improving, and creating an even better experience year after year. We want to continue supporting tea culture, showcasing extraordinary makers and producers, and creating a platform where the global tea community can come together.

We are incredibly excited for what comes next.

And we hope you are too.

More about the 2027 edition will be shared in our next posts. 🍃

Until then, thank you for being part of the journey.

With gratitude,

Amsterdam Tea Festival

07/06/2026

THANK YOU TO OUR GENERAL SPONSOR — MOYCHAY

The Amsterdam Tea Festival warmly thanks Moychay .nl for being the General Sponsor of the Amsterdam Tea Festival 2026.

Founded by Sergey Shevelev, a tea expert with more than 20 years of experience, Moychay has become one of the most respected names in tea culture in Europe. Their work is rooted in direct sourcing, long-term relationships with tea producers, and a deep respect for tea in its original form — not only as a drink, but as a ritual, a craft, and a way to bring people together.

At Moychay Tea Club Amsterdam, visitors can explore more than 250 carefully selected loose-leaf teas, Gong Fu Cha sessions, guided tastings, matcha workshops, ceramics, and tea culture events. It is a place where people can slow down, ask questions, discover new flavors, and experience tea with more attention and depth.

With communities in Amsterdam, Barcelona, and Phuket, as well as tea production projects in Georgia and Thailand, Moychay continues to connect people with high-quality tea, traditional brewing methods, and the stories behind every leaf.

Thank you, Sergey and the Moychay team, for your trust, support, and dedication to growing tea culture with us.
nlsergey

www.moychay.nl

07/06/2026

Milk Sponsor of the 2026 Edition: Minor Figures ✨

At the Amsterdam Tea Festival 2026, Minor Figures
joined as the festival’s official milk sponsor, helping visitors discover new ways to enjoy tea and matcha-based drinks through their renowned organic oat milk range.

Known worldwide for creating plant-based products specifically designed for baristas, Minor Figures supplied organic Barista Oat Milk throughout the festival, supporting exhibitors, workshops, and tea professionals in creating smooth, balanced tea lattes and matcha beverages.

Unlike many milk alternatives that dominate flavor, Minor Figures is crafted to complement the drink itself. Its silky texture, stable microfoam, and clean taste allow delicate tea characteristics to remain at the forefront, whether paired with vibrant matcha, roasted hojicha, spiced chai, or floral tea infusions.

Founded with a strong focus on quality, creativity, and sustainability, Minor Figures has become a favorite among specialty cafés, tea houses, and baristas worldwide. The company is committed to producing plant-based alternatives with a lower environmental impact while delivering exceptional performance in professional beverage preparation.

Their mission is simple: create delicious, high-quality oat products that support better coffee and tea experiences while encouraging a more sustainable future. Through thoughtful product development and a playful, creative brand identity, Minor Figures continues to inspire beverage professionals and consumers alike.

At the festival, visitors experienced Minor Figures products through tea and matcha lattes, tasting how carefully crafted oat milk can enhance texture and mouthfeel while allowing tea to remain the central experience.

Thank you, Minor Figures, for supporting the Amsterdam Tea Festival 2026 and helping create memorable tea experiences for thousands of visitors.

07/06/2026

Cultural Partner of the 2026 Edition: t-Magazin ✨

At the Amsterdam Tea Festival 2026, t-Magazin brought a unique perspective to the festival as one of Europe’s dedicated publications focused entirely on tea culture.

Through its beautifully crafted print editions, visitors discovered a world of stories that goes far beyond the cup. From tea-growing regions and producer interviews to travel experiences, sustainability, craftsmanship, and contemporary tea culture, the magazine offered readers a deeper understanding of the people, traditions, and ideas shaping tea around the world.

Published in Germany and read internationally, t-Magazin is known for its thoughtful journalism, high-quality photography, and carefully researched articles. Each issue explores tea from multiple perspectives, connecting readers with growers, artisans, scientists, tea masters, and enthusiasts across continents. The publication highlights both ancient traditions and emerging developments within the global tea community, creating a bridge between cultures through shared curiosity and appreciation for tea.

The mission of t-Magazin is to make tea knowledge accessible, engaging, and inspiring. By documenting stories from tea gardens, production regions, cultural traditions, and modern tea movements, the magazine encourages readers to explore tea with greater awareness and understanding. Through independent publishing and a passion for education, it helps preserve tea heritage while supporting the continued growth of tea culture worldwide.

At the festival, visitors had the opportunity to browse the magazine’s international editions, discover stories from tea-producing countries around the world, and gain new insights into the diverse landscapes, people, and traditions behind tea.

Thank you, t-Magazin, for enriching the Amsterdam Tea Festival 2026 with thoughtful storytelling, independent journalism, and your dedication to sharing tea culture with a wider audience.

Instagramazin

Website
www.t-magazin.net

07/06/2026

Cultural Partner of the 2026 Edition: The Tea Board of Tanzania & Embassy of Tanzania

At the Amsterdam Tea Festival 2026, the Tea Board of Tanzania introduced visitors to one of East Africa’s most important tea-producing nations, sharing the story, quality, and potential of Tanzanian tea with an international audience.

Through tastings, educational materials, and conversations with visitors, the focus was placed on Tanzania’s diverse tea industry, including its well-known CTC black teas and orthodox teas. Guests had the opportunity to learn about the country’s tea-growing regions, production methods, and the journey from tea gardens to international markets.

The Tea Board of Tanzania serves as the statutory body responsible for regulating, developing, coordinating, and promoting Tanzania’s tea sector. Its work supports every part of the tea value chain — from farmers and producers to exporters and international trade partners. Through quality control, traceability, compliance with international standards, and industry development, the Board helps strengthen Tanzania’s position as a respected tea-producing country on the global stage.

A key part of its mission is supporting sustainable production, farmer inclusion, transparency, and long-term growth within the sector. By connecting producers with regional and international markets, the Board helps create economic opportunities while preserving the quality and reputation of Tanzanian tea.

Together with the Embassy of Tanzania, the participation highlighted not only tea itself, but also the broader story of Tanzania’s agricultural heritage, international trade relationships, and commitment to sharing its products and culture with the world.

Thank you to the Tea Board of Tanzania and the Embassy of Tanzania for bringing the story of Tanzanian tea to Amsterdam and helping visitors discover the people, landscapes, and traditions behind one of Africa’s most important tea industries.

Instagram

Website
www.teaboard.go.tz

07/06/2026

Cultural Partner of the 2026 Edition: The Embassy of the Republic of Indonesia in The Hague ✨

At the Amsterdam Tea Festival 2026, the Embassy of the Republic of Indonesia in The Hague brought together tea, culture, and international exchange through a vibrant presentation of Indonesia’s rich tea heritage.

Visitors were invited to discover a diverse selection of Indonesian teas, exploring the unique origins, production methods, and traditions that have shaped tea culture across the Indonesian archipelago. Alongside tea tastings, guests also experienced elements of Indonesian culture through traditional performances, storytelling, and cultural presentations that highlighted the deep connection between tea, community, and daily life.

Indonesia is one of the world’s important tea-producing countries, with generations of expertise rooted in its mountainous tea-growing regions. Through its participation, the Embassy aimed to strengthen awareness of Indonesian tea internationally while supporting local producers, sustainable practices, and responsible trade.

The Embassy’s mission extends beyond promoting tea itself. Through cultural diplomacy, education, and collaboration, it works to build meaningful connections between Indonesia and international audiences, showcasing the country’s traditions, creativity, and heritage.

A special highlight of the festival was the presentation of traditional Indonesian dance performances, including the Jaipongan and Merak dances, which brought movement, color, and cultural storytelling to the festival programme and offered visitors a deeper glimpse into Indonesia’s rich artistic traditions.

Thank you to the Embassy of the Republic of Indonesia in The Hague for sharing the beauty of Indonesian tea culture and helping create a truly international experience at the Amsterdam Tea Festival 2026.

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